Bounces (or bounce backs) are those sent emails that couldn’t be delivered to the intended email addresses. If you send mass emails on regular basis, you might already noticed that a certain percentage of your emails bounce back as permanent delivery failures (hard bounces) and temporary delivery failures (soft bounces).
To avoid unnecessary sent emails and to keep your mailing list clean, you should always remove bounces from your mailing list, especially those addresses that bounced with a permanent delivery failure message. In this article we’ll discuss two solutions to automatically remove bounces.
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