April 28, 2020
This article discussed the AMP email integration with Outlook, Outlook.com and other email clients.
The AMP format was introduced by Google in order to provide faster-loading web pages on mobile devices. Basically, AMP is a modified version of HTML and it is currently widely used by web sites. Google is also trying to bring this format to emails as it would offer more flexibility to the email content, especially to marketing oriented emails. AMP emails allow marketers to add dynamic components to emails, such as registration forms, product carousels, polls etc. The AMP email format allows the reader to interact with these email components without leaving the email.
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September 25, 2013
Many people want to track and see if an email has been read and – since the demand exists – the Internet is full with lots of email tracking solutions that promise to tell you if your email has been opened & read. In this article we will detail various tracking solutions, their advantages and drawbacks.
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September 4, 2013
With this article I’d like to start a new section on our blog, called “Email Fact or Myth?“. On this section we’ll detail notorious email facts or myths. Here is the first one:
Email is dead or it will soon be obsolete
Many advocates of “next-gen technologies” underline that email is slowly dying away, as it gets replaced by other communication methods (social networks communication being their favorite example). Email is being compared to other technologies that slowly disappeared or are about to disappear, like fax machines or CDs.
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